Sri Kala Sudha Telugu Association was started in November 1998 with about 20 Telugu families residing in Chennai. It is a Non-Governmental Organization. At that point, the association's only objective was to entertain its members by hosting Telugu movies inprivate theatres in Chennai. Now grown into a network of 500 families in a span of 13 years, our members represent the cross section of the community, being in high pedestal. Eminent personalities and top Telugu Industrialists, doctors, technicians, actors and Govt. officials residing in Chennai are all members of our association.

With the chief objective of promoting and perpetuating the language, culture, art, heritage and traditions, Sri Kala Sudha had hosted many such programmes and events that showcase our community's talents. It is a non-profit, non-political organization dedicated to the pursuit of social, cultural and literary goals. It is alsoaffiliated to the World Telugu Federation and our Founder/ President; Bethireddy Srinivas is also the Chairman of the membership committee in the WTF.

Each year Sri Kala Sudha Telugu Association gives Ugadi Puraskars to all distinguished people (Telugu) who have excelled in their respective field in the Film Industry. Also it honors one such person every year during its Anniversary Celebrations. Dedicated officers, artists and other professionals are considered for this award and honoring. Apart from such events, it also hosts many get-togethers for the association members, such that it gives them more exposure and helps them build contacts and improve business.